It is my passion to encourage, equip, and elevate entrepreneurs and artists to RISE to the next level in business and live with a purpose.

I speak on a number of topics including branding, navigating change, work flow, business leadership, social media excellence, contracts and many others relevant topics.

After 20 years professionally in the culinary world and 16 years of being a shop owner, I have learned so much along the way. 

I am an artist, business owner and educator.

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I love to get people “thinking big” while taking the baby steps to advance in all areas of your life.

Let us grow together while relating to our current culture, gaining new points of view to how our customers purchase and see the world.

Be prepared to revolutionize your career, your goals, and your dreams.

“When it comes to masterful Wedding Cake design, there is no one more talented or as sophisticatedly savvy as Sherri Meyers of the Pastry Studio. I have had the pleasure to delight in her wedding creations for years and years (how lucky am I?) and I am always bedazzled by her artistry. Her wedding cakes are flawlessly crafted and polished to perfection—no detail is left untouched.  

Sherri is a true artist and she approaches every design with a master’s eye. She is a beacon of council to wedding professionals in cake design and throughout the wedding industry. Her business and marketing skills are consistently picture perfect. You can always count on Sherri and her team to create the next Wedding Cake Trend.”

— Corrine Heck
Details Flowers Software, Founder & CEO

“Sherri Meyers has been my mentor for the past two years, since I first interned under her leadership at The Pastry Studio. I not only learned the art behind designing cakes, but also how to successfully run a business. Sherri has been an inspiration to me, always making herself available to provide me with advice and motivation when it comes to perfecting my craft. Her positive attitude and transparency, with over 20 years as a successful business owner, have lent her to be a powerful speaker. She most recently spoke to our Wholesale Bakeshop class, where she shared her knowledge from both the creative and business aspect, and while describing her journey to owning and operating a successful couture bakery, inspiring future pastry chefs of our industry.

Sherri’s shift to educate other small business owners is a gift that all up and coming entrepreneurs should take advantage of.”

— Andra D. Harris
Head Baker at Daytona State College, Field Instructor at Le Cordon Bleu

Registration Is Open!

wedding cake professionals workshop sept 12-13 2017 daytona beach fl

The Art and Business
of the Wedding Cake

For Cake Shop Owners / Cake Artists
Taking the Artist to the Entrepreneur

SEPTEMBER 12 & 13, 2017

The Pastry Studio
311 Seabreeze Boulevard
Daytona Beach, Florida 32118

DAY 1

Finding Your Customer
Work Flow
Client Meetings
Pricing
Your Portfolio
Networking
Goals • Marketing • Contracts

DAY 2

Product Photography
Expanding Your Reach
Social Media
Getting Published
Q & A

Workshop fee: US $1,250
Register online by July 1, 2017 and save $150
Promo Code: SAVE150

register online art and business of the wedding cake september 12 and 13 2017

RegistrationPayment is required in full at the time of registration. We cannot hold spots for students who have not paid in full.

Cancelation: We keep our workshops small to provide a generous amount of individualized attention. There are no refunds or cancelations under any circumstances so we encourage you to contact us with any questions or concerns prior to registering.